The Rabbit Collective team worked closely with Gunn Real Estate Group to professionalize the group’s brand image. Through professional videography, social media management, email marketing and custom content creation, Rabbit Collective was able to unify the brand voice and appearance. With strategically researched blogs from the Rabbit Collective team, Gunn Realty was able to attract buyers and sellers with valuable information about the Austin real estate market.
It was important to Gunn Real Estate Group that the team’s number one priority – exceptional customer service – was front and center in their digital and marketing content. With a highly competitive industry, the Austin real estate market was in need of a firm that placed the utmost importance on each client and their property. Gunn Real Estate Group fit that niche. Rabbit Collective developed custom blogs and marketing content that showcased the award-winning customer service offered by the Gunn team.
It wasn’t enough for Gunn Real Estate Group to provide real estate listings to potential clients on their website. In order to put the customer first, the real estate firm needed to offer valuable, unique content to any site visitor. Rabbit Collective created weekly blogs for the Gunn Real Estate Group website, specifically offering highly sought-after information for buyers and sellers. The information related to Austin’s specific real estate market as well as common questions or topics buyers and sellers have throughout the real estate deal process.
The Gunn Real Estate Group didn’t want to just tell potential clients about the great experience they would have, the firm wanted to show it. Through professional videography with the Rabbit Collective team, the realty group was able to showcase the true personality of the brand. a client can expect when working with any member of the Gunn team. From a warm welcome to answering any questions about the process, the videography showcased a real estate transaction completed with the professionals at Gunn Real Estate Group.
Gunn Real Estate Group built a reputation on the motto: Stop selling. Start Helping.
Marketing to potential customers via email is proven to be effective with a ROI of $38 for every one dollar spent. Gunn Real Estate Group email marketing included desirable listings, industry insights for those considering selling or buying and content related to the Realtors, allowing recipients to know more about the team.
What clients say about your business matters. Reaching people through social media with unique content, valuable insight into the real estate industry and prompt answers to customer questions added to Gunn Real Estate Group’s top-rated reputation. Rabbit Collective created brand images, photos and Austin-specific content that played well with the followers of the realty group’s pages.