The Rabbit Hole

Do Blog Tags Boost SEO?

] If you use a common blogging or website template platform, like WordPress or Shopify, you’ll find a space for blog tags. A blog tag is a couple of words or phrase that describes your post. While the purpose of blog tags and keywords seem similar, they are not the same thing. The better question...
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Creative Lead Generation Strategies You Probably Haven’t Used

What pulls in today’s customer is much different than what consumers wanted just five, or even three, years ago. The online buyer is much savvier and expectant in their shopping experiences, increasing the needs for successful lead generation strategies. Whether you sell a line of products or unique services, it’s your job to market in...
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Top 5 Reasons People Are Leaving Your Website

The mantra, “Build it and they will come,” may have worked well for Kevin Costner in Field of Dreams, but it’s not going to hold water for your website. Ecommerce shoppers are particular with where they spend their money and what websites they trust. If you want to attract more visitors to your site, you...
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Our Favorite FREE Online Tools To Boost Social Media Content

With more than 3.4 billion active users on social media platforms across the internet, your brand has the potential to reach masses. There are a few social media tools that we think can help you in your online strategy, even if you’re marketing on a penny. Some of the best social media content tools available...
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Top Tips To Create Awesome Instagram Stories

Since the launch in August 2016, Instagram stories has exploded with users. According to a report from Instagram, more than 500 million accounts use Stories on a daily basis. It’s undoubtedly an effective way to connect with your audience, increase engagement, and boost revenue. If you want the time you put into creating Instagram Stories...
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How To Improve Your Presence On Google Business

How To Improve Your Presence On Google Business What will customers find if they Google your business? Seven out of every 10 internet users search for a local business online at least once a month. The best news is, customers who find your business online are more likely to visit your store. According to Google...
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5 Ways To Generate More Social Media Engagement

Launching a Facebook or Instagram account isn’t the end of your brand’s social media journey. If you want to use your platforms to engage with your audience and increase your revenue, you must stay connected. Whether you’re going for more fans and followers or you’re trying to rack up the shares and “thumbs up,” we...
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4 Phrases To Remove From Your Website

Your website should inform visitors and hopefully lead them to a conversion. Whether you’re trying to grab their contact information or want to increase their purchase price, strong writing gets results. There are a few phrases lingering on websites that work against the site’s goals. The outdated phrases create friction between the site visitor and...
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3 Ways To Incorporate AI Into Your Digital Marketing Plan

In a survey of 6,100 marketing professional, 61 percent identified artificial intelligence as a digital marketing elements they will explore in 2019. It today’s world, AI is evident in our daily lives. From chatbots on our favorite websites to self-driving cars, the power of machine learning is growing and it can be harnessed in your...
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